Amazing story by the Atlanta Business Chronicle about how many people use online banking! Check it out:
More than two million American households adopted online banking and bill payment during the past year, raising the total to nearly 70 million, according to a new survey from financial services technology firm Fiserv Inc.
Brookfield, Wis.-based Fiserv (NASDAQ: FISV) said Tuesday that 69.7 million households, representing four out of five households with Internet access, now use online banking services. They are primarily accessing balance and account history and transferring money between accounts. In addition, 64.4 million households pay at least one bill online, either at a bank Web site or directly through a company Web site.
The Fiserv-sponsored survey reflects the habits of the 88.2 million households in the United States with Internet access. It was conducted by The Marketing Workshop and Harris Interactive. Fiserv has conducted the survey since 2001.
“We believe that consumers will continue to conduct more and more of their financial activities online,” said Geoff Knapp, vice president of online banking and consumer insights at Fiserv. “Online banking and bill payment is a free service, and a convenient and environmentally friendly way to bank.”
Consumers are looking for faster and easier ways to get things done, and people who pay their bills online save time compared with paying by using checks. Of those surveyed, 41 percent of current online banking users indicated they planned to pay more bills online at their financial institution’s Web site in the coming months, while 35 percent of those who pay bills directly at company Web sites said they planned to pay more bills online at those sites.
A video of Geoff Knapp discussing the most significant findings of the survey is available at www.fiserv.com/trends.htm.
Story Found At:
http://www.bizjournals.com/atlanta/stories/2009/07/13/daily43.html
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment