SCOTTSDALE, Ariz., Oct. 1 /PRNewswire/ -- iCrossing (www.icrossing.com), a global digital marketing agency, announced today that it is sponsoring a roundtable at Econsultancy's Peer Summit on Thursday, October 8, at the Metropolitan Pavilion in New York City. The roundtable, titled 'Social Media - Online Marketing, Measurement, Monetization,' will be led by Antony Mayfield, who was recently promoted to senior vice president of social media at iCrossing.
Econsultancy's Peer Summit (http://econsultancy.com/events/peer-summit) is an invitation-only roundtable event for senior client-side/corporate marketers, large online publishers and etailers with responsibility for their organizations' online marketing efforts. The Peer Summit is a forum where attendees can discuss their online strategies and tactics with their peers. iCrossing will also be exhibiting at booth five.
In addition, iCrossing digital marketing experts will present on a broad range of digital marketing topics including SEO analytics, mobile search, cross media attribution and Web 2.0 SEO at the Search Marketing Expo (SMX) East (http://searchmarketingexpo.com/east), October 5 - 7 at the Javits Convention Center in New York. The full SMX East iCrossing speaker roster includes:
- Jon Maxon, NSO senior strategist, will be on a panel titled, "Actionable SEO Insights from Analytics Data" on Monday, October 5.
- Rachel Pasqua, director of mobile strategy, will be on a panel titled, "Mobile Search Apps & Opportunities" also on Monday, October 5.
- Dax Hamman, vice president of display media, will be on a panel titled, "The Cross Media Attribution Battle" on Tuesday, October 6. He will cover highlights from a capabilities brief that iCrossing recently released, "Cross Channel Attribution Modeling in Action."
- Richard Chavez, NSO manager, will be on a panel titled, "CSS, AJAX, Web 2.0 & SEO" on Wednesday, October 7.
Founded more than a decade ago, iCrossing has grown from being the number one search agency in the U.S. to become one of the largest independent digital marketing agencies in the world. The company has successfully leveraged its online marketing expertise across an expanded service offering -- including Web design and development, mobile, display advertising and social media -- to help world-class brands find and connect with their customers.
Earlier this year, iCrossing received "top honors for both its paid search and search engine optimization (SEO) current offering" in the Forrester Wave(TM): US Search Marketing Agencies, Q1 2009 report. iCrossing was also named the number one U.S. search marketing agency and number 11 digital agency in Advertising Age's Agency Report 2009 Index.
About iCrossing
iCrossing is a global digital marketing agency that combines talent and online marketing to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services including paid search, search engine optimization, Web development, social media, mobile, research and analytics -- to create integrated digital marketing programs that engage consumers and drive ROI. iCrossing's client base includes such recognized brands as Epson America, Toyota, Travelocity and 40 Fortune 500 companies, including The Coca-Cola Company and Office Depot. Headquartered in Scottsdale, Arizona, the company has 550 employees in 12 offices in the U.S. and Europe.
SOURCE iCrossing
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